Continuous improvements to every facet of the member experience help drive dramatic changes
The Caravan and Motorhome Club, founded in 1907, represents nearly one million caravanners, motorhomers and campervanners. The Club provides over 4 million pitch nights a year in the UK in some of the most amazing locations, including the farthest corner of Scotland to Royal Sandringham estate in Norfolk.
The Club operates more than 200 sites across the UK with a further network of 2,350 Certificated Locations which are found mostly in rural locations such as farms and leisure sites. The Club’s growing Overseas business provides members with access to over 300 overseas sites that can be packaged with a ferry or Eurotunnel crossing.
Continually improve current service delivery to membership
To create new powerful integrated online and offline booking channels
Partnering with a technology supplier with similar values
The Club’s ‘best service’ approach to its members is reflected in the robustness (and complexity) of its internal systems. The Club is supported by an incredibly stable SAP system that manages its CRM, Finance and Enterprise Resource Planning functions. The Inspiretec Reservations product was the perfect choice to support their large call centre operation, meaning that Inspiretec would
Give members a fast, robust and intuitive booking experience of a channel crossing and a pitch for their European holiday
Quickly and efficiently change bookings requiring a robust and flexible system
Deliver the mission-critical platform for their improved member search, cost and book experience – both on and offline with SLA backed service wrapper
Simplify the booking experience as easy as Club members may have had elsewhere when booking accommodation or a flight
A high-performance connector to support real-time, live ferry and tunnel availability to help improve the member holiday planning and booking experience
Creation of a cutting-edge web booking experience, based on an ambitious member-centric blueprint, providing a fresh and innovative online member booking experience
Tools and workflows to carefully load and release inventory to their members – delivering up to date site information, real-time availability and accurate pricing
Extending the platform to support all of the Club’s UK sites
The creation of property management tools
Tools to support the individual campsite staff as they welcome and host their members
As your customers evolve how they travel, you have to evolve how you do business.