Tour operator technology.

Unrivalled travel technology services and solutions for tour operators.

Tour operators face an increasingly different challenge to what they did a decade ago. Customers now seek customised offers and packages that create personalised experiences – experiences that are sometimes out of this world. And those customers are savvier than ever. They have access to more information about the experiences of others and rival operators. This also means they’ve used various websites and technologies. So expectations are high.

A reservation engine to power the brand.

In recent years, we have seen the rise of the DIY traveller, but those travellers looking for packages are still in abundance. When it comes to booking the compelling travel experience – the countries, accommodation, transportation, activities etc. – rarely do those customers want to arrange everything. That’s where the tour operator requires a reservation and booking engine that brings all of the logistical elements into one repository, for the best prices. One that is also flexible to be able to adapt to changes within the market alongside the traveller.

Travelink is Inspiretec’s flagship product: A reservations and booking system used by a number of brands under the Travelopia and Thomas Cook umbrella. A great fit for a variety of specialist travel businesses, Travelink is proven, robust, scalable and built on a solid foundation using future-proof technology, offering dynamic packaging and tailor-made holidays. This is an engine that sits at the core and operates as the beating heart of the tour operator.

Developing a single customer view.

A tour operator also needs to understand its customers to be able to ensure that the marketing messages served to those customers are effective and relevant. Capturing details and preferences are therefore critical to be able to serve customised offers. Personalisation in this manner has the ability to improve overall customer satisfaction and well as increase bookings.

Holistic, Inspiretec's travel CRM platform, manages interactions and relationships with clients and potential clients. Making data intelligent with a single customer view system to power smart marketing, enabling the delivery of relevant web content and offers to improve engagement and conversions. This allows tour operators and travel agents to create a dynamic single view of the customer across all channels such as web, email, reservations and call centres from one platform.

G Touring.

Paving the way for global tours and adventures.

BC Ferries.

Reservations by Inspiretec deployed as the reservations platform for the British Columbia Ferries vacations business.

Bringing once-in-a-lifetime trips to life.

Travellers have a distinct desire to explore the world: Visiting distant countries and sampling different cultures. Be it exotic animals, sandy beaches, high ski slopes or historical landmarks, customers want to almost experience these on the website before visiting. To be amazed before they make the decision to book that trip with that tour operator. That’s where a website experience, with highly visual and highly inspirational, is a must-have for tour operators – especially those in the luxury category.

Inspiretec’s in-house creative design agency, Sequence, have created digital experiences for some of the world’s most recognisable tour operators. Abercrombie & Kent, Natural World Safaris and G Adventures are just a small selection. Bringing those once-in-a-lifeline experiences to life on websites and apps that drive users to take action and enquire/book those tours and trips. Websites built based on user behaviours and expectations that really connect with that user when they browse through your website and packages.

The future for tour operators.

Tour operators and providers now need to become smarter. A website that has the ability to capture attention, manage all the logistical elements as well as provide a personalised experience is made up of a number of factors determined by the technology used. Technology that offers a tailored service such as personalised excursions, upgrades and destinations that ensure the experience becomes richer and easier for the tour operator to create a lifelong customer base.

Please get in touch for more about Inspiretec's technology offering for tour operators here.