Marketing used to be about what’s good for your travel business… now it’s about what’s good for your customers. Because if you spend all your time facing your company, you’re turning your back on the very people you’re in business to serve. We have the technology that helps you go beyond your core value proposition so you can support and delight every customer from the first touchpoint to the last.
At Inspiretec, we create products that are easy to implement for you and your marketing team and, most importantly, are easy to use for the end-users – your customers.
When you understand exactly what your customers like, want and need, you can design uniquely personalised marketing campaigns that show them you know them.
Use what you know about your current customers to find new ones. Now it’s easy to target each prospect with specific offers that tick all their travel boxes.
When you know your customer, it’s easy to write emails that engage and inspire. Keep track of open and click-through rates and use analytics to hone and refine your messages.
Decode the data to understand online customer behaviour. When you know what resonates and why, it’s easier to create targeted communication that converts.
Segment your contact lists according to location, age, gender, buyer stage and more. This makes it easy to find the people you want to contact at any given time.
As your customers evolve how they travel, you have to evolve how you do business.
