Creative design that strengthens the brand.
The first phase of this project focused on the critical aspects of re-platforming and migrating to Sitecore. Alongside the implementation of Sitecore 9, key user journeys were prioritised and delivered. Starting with a refreshed homepage design and new modules to enable easy navigation and to bring the site up to date. Core areas of the site such as where members join, review and amend their membership were revived to simplify the user journey and to make their experience on the site more intuitive.
Making the most of Sitecore 9 impressive capabilities.
As a certified Sitecore partner, Inspiretec has a decade of experience of building Sitecore websites for some of the UK’s biggest brands. This enterprise-class Content Management System (CMS) will provide a platform for The Camping and Caravanning Club to improve member experience. Furthermore, due to the customisability of Sitecore, the Club’s website will be futureproofed as the CMS enables straightforward customisation so that the site can be adapted and developed with ease over time to keep members engaged.
Using Sitecore comes with many business benefits, as it enables easy personalisation to improve user journeys, providing the tools to achieve both business and digital goals. The version of Sitecore used for The Camping and Caravanning Club’s websites comes with additional enhancements such as Sitecore JavaScript services.
Seamless Integrations with legacy systems.
Data from The Camping and Caravanning Club’s site-seeker search pages and campsite pages were migrated from their old website into Sitecore enabling site users to easily browse the site. The new page layout presents campsite information in a way that is more digestible by keeping the design clean and using page modules to display facility icons.